No more living in denial about the size of your waist line, thanks tothis fantastic albeit terrifying guerrilla marketing initiative from thehealth club chain, Fitness First. Unsuspecting commuters in theNetherlands are faced with viewing their body weight in bright lights -quite literally – when they take a seat at this Rotterdam bus stop.Scary to say the very least, but extraordinarily clever and likelyto increase membership numbers at the local Fitness First. Thebrainchild of Netherlands’ agency N=5, the initiative takes the concept of guerilla marketing to a whole new level. – Lisa Evans
January 16, 2020
Bosco Mishka Bar, Red Square, Moscow, Russia
Moscow-based twin sisters Irina and Olga Sundukovy founded their design firm, Sundukovy Sisters or S+S in 2004. In the past 15 years, they...
January 11, 2020
Oceanside Retreat, Santa Barbara, California
Barry and Sheryl Schwartz’s retreat by the Pacific Ocean in Santa Barbara would be stunning even if it were completely unfurnished. The spectacular...
January 8, 2020
Flourist Bakery and Flour Mill, Vancouver, British Columbia, Canada
Flourist is a retail bakery and flour mill located at 3433 Commercial Street in Vancouver, British Columbia, Canada. In fact, Flourist is a...
January 6, 2020
Kult Babershop, Odessa, Ukraine
Variations of “Poverty is the mother of invention” are quoted often, and we tend to agree with the notion. But poverty in our mind does not mean...
December 23, 2019
Portugal Vineyards Concept Store, Porto, Portugal
You’ll always receive strong support from us for store interiors where the merchandise is allowed to shine. Where the experience of discovering the...
December 16, 2019
Jiunvfeng Study, Mount Tai, Dongximen Village Shangdong, China
Floating white clouds are a common sight on the flanks of Mount Tai, a mountain of historical and cultural significance located north of the city of...
December 15, 2019
E Pang Bookstore, Fengdong, Xi’an City, Shaanxi Province, China
A bookstore by definition is a store that sells books. And the traditional western retail thinking assumes that every square inch of a bookstore earns...
December 14, 2019
Geometry of Light, Barcelona Pavilion and Farnsworth House
Chicago-based Luftwerk is an artistic collaboration of Petra Bachmaier and Sean Gallero founded in 2007. The duo explores light, colour and sound...
December 8, 2019
Estancia Morro Chico, Patagonia – Argentina
At Estancia Morro Chico, Patagonia, Argentina, a group of white, angular buildings stand in the vastness of the landscape. Yet more than appearing to...
December 8, 2019
Weekend Music Playlist 33
December 4, 2019
Restaurant Pavilion The Traveller, Amsterdam – The Netherlands
The Traveller is a pavilion-like 900 square-metre (9,687.5 sq. ft) restaurant in Amsterdam’s multicultural Zuidoost neighbourhood. Its façade is...