Toronto’s latest TA-ZE store, at 120 Adelaide Street West, is only 800 square feet in size, but it is airy and uncluttered. TA-ZE is a chain of retail stores focusing on premium olive oils and related product.
Ta-ze means fresh in Turkish, and the company is rooted in the long traditions of olive-oil production. Its product comes from six provinces in the Aegean region of Turkey, from 33 co-operatives that include more than 28,000 olive producers.
The purity and clarity of the oil is reflected in the minimalist store concept designed by Toronto-based Burdifilek, led by managing partner Paul Filek, and creative partner Diego Burdi. They are also responsible for retail design for W Hotels, Holt Renfrew department stores, Club Monaco and Joe Fresh, among others. – Bill Tikos
